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UNTOLD: THE STORYTELLING AGENCY

Marketing is changing. In a world where audiences have more choice than ever, are better informed and tired of one-dimensional sales pitches, there’s only one way to cut through the noise, win trust and build lasting and loyal relationships with your customers: welcome to the age of the story.

UNTOLD is a full-service, multi award-winning content marketing agency that brings brands to life through authentic, resonant and inspiring storytelling, reaching out to new and existing audiences, driving engagement and converting consumers.

From world-leading website builds to breathtaking print magazines; films that fire imaginations to social and PR campaigns that win hearts and minds, we put the power of stories centre-stage, transforming brands and delivering genuine value and results.

PLAN

We combine the world’s best storytellers with cutting-edge data insight to develop a picture of your brand DNA, your audience and the competitor landscape, identifying the stories and strategies that make you irresistible.

CREATE

Harnessing the expertise of our unrivalled network of writers, filmmakers, photographers and designers, we create truly exceptional, innovative and inspirational content that unpacks and explores the stories of your brand.

PERFORM

We assemble the perfect channel mix for your audience. Our creative campaigns are data-driven, precision-targeted and carefully monitored for performance, delivering your stories in the right place at the right time.

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POSTCARD is the best example of a branded magazine I’ve ever seen: genuinely interesting features…high standards of storytelling and wonderful photography.

– Julia Buckley, Head of Travel, The Independent

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OUR WORK

PARADISE FOUND: CREATING “THE BEST TRAVEL WEBSITE IN THE WORLD”

 

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WE MADE A HOTEL MAGAZINE GOOD ENOUGH TO STEAL

 

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BRINGING A SENSE OF PLACE, PASSION AND PURPOSE TO AN ICONIC BEER

 

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WHAT WE DO

Specialising in travel, lifestyle, food & drink, culture and luxury, we handle everything from one-off pieces of work to global multi-channel content campaigns from start to finish.

Writing and editorial

Our unrivalled team of writers includes leading journalists and bestselling novelists, all with years of experience in delivering quality stories to audiences across a range of formats. Strategically joined-up, search optimised and superbly written, our editorial is as compelling as any you’ll find in a top-tier newspaper or magazine.

Video and filmmaking

Video is an indispensable partner to editorial. From films to documentaries, branded content to adverts, our team has an outstanding record in creating inspirational content for major channels. From inception to edit, we bring the best technical kit and a storyteller’s eye, creating films that are beautiful, irresistible and shareable.

Photography and imagery

Photographs are the most immediate way to draw viewers into a narrative. Research shows that content with eye-catching imagery gets 94% more views than content without. For each project, we create repositories of stunning images that are optimised to enrich editorial, bring stories to life and create a currency for social.

Social and PR

Great storytelling is nothing if there’s no one to share the stories with. Equally PR and social are nothing without stories to share. We’re expert at crafting powerful strategies for seeding out everything we create, leveraging the latest technology and freshest data for maximum impact across social, PR and influencer networks.

Magazines and print

We live in a digital age, but the truth is that the allure and power of print never went away. Bespoke magazines are on the rise again, enjoying enormous popularity and loyalty, and cutting through the noise. From magazines to brochures, we create beautifully designed print projects that deliver storytelling the old-fashioned way.

Web design and build

Every bit as important as the stories is where and how they live online. Working on existing or brand new web properties we create websites and story hubs that become destinations for all outreach. Fully responsive and with a focus on UX, we build best-in-class web products, underpinned with SEO expertise and designed to be discoverable, beautiful and functional.

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OUR STORY

Untold was founded in 2014 by directors, Rob Cowen and Theo Cooper. Described as “one of the UK’s most exciting writers” by the Guardian, Rob is an award-winning journalist, author and content specialist who has written extensively across UK media, including spells as a columnist at the Independent and Telegraph. His latest book Common Ground was shortlisted for the Portico, Richard Jefferies and Wainwright literary prizes.

Theo is a journalist turned content and social specialist who has created and implemented global story strategies for world-leading brands, including Starwood, Coca Cola, Converse, Diesel and Jack Daniel's, as well as providing social and PR consultancy for clients ranging from music festivals to major political parties. Awards include the prestigious Music Week award for Best Branded Campaign.

Untold’s unrivalled network of wordsmiths, filmmakers, photographers, developers and marketers has collectively contributed to every respected magazine and newspaper on the planet, and produced winning content campaigns for many of the world’s best-loved brands.

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@untoldagency

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GET IN TOUCH

Email: hello@untold.agency

Call: +44 (0) 2072062580

Twitter: @untoldagency